Appreciation Letter

Customer Appreciation Letter

Customer Appreciation Letter-In this type of letter, a customer appreciates the service of the seller during his recent visit to their place.

In this type of letter, a customer appreciates the service of the seller during his recent visit to their place. Through this letter, he is also appreciating the professional decorum by which a representative deals with the customer and satisfies his queries.

Though writing an appreciation letter will not take much of your time, but it will definitely act as a positive feedback from organization’s point of view.

Customer Appreciation Letter Writing Tips:

  • First and foremost it is vital to be sincere and genuine in writing the appreciation letter.
  • You must clearly mention in your letter the commendable job done by the customer service executive.
  • Tone of letter should be polite.
  • Letter should be brief and to the point.
  • Once you are through writing the letter, please recheck the same for spelling mistakes or grammatical errors.

Customer Appreciation Letter Template

Use our free Customer Appreciation Letter to help you get started. Simply download the .doc or pdf file and customize it. If you need additional help or more examples check out some of the sample letters below.



Date (Date on which letter is written)




Dear Mr. _______________(Name of the person),

I am writing this letter to extend my satisfaction towards the ___________ (Product) recently bought from your store on _________ (date). It is worthwhile to mention that you have got an efficient team who not only listen to customer desires, but also help them in choosing the right product.

Your sales representative ________ (name) have given me so much personal attention that it becomes very much easy for me to choose the right product and that too within my budget. I truly appreciate your team professional way of working.

I, once again, would like to thank and appreciate you and your team for their support and generosity. I will recommend your outlet to my friends.

All the best

Yours sincerely’


Customer Appreciation Letter Sample, Email and Example/Format



Mr. Nelson Louis

Customer Care Manager

Hathworld Electronics


Date (Date on which letter is written)


Mrs. Suzanne Doris

45, Florence Apartments


Sub: Letter of appreciation

Dear Mr. Louis,

I am writing this letter to express my contentment on the performance of washing machine which I have purchased from your showroom on 6thOctober. I would like to appreciate the professionalism of your executive Mr. Michael who after listening to me suggested me the model and it has truly worked for me.

I must appreciate that you have got an efficient team which is customer focused apart from having exceptional selling skills. I will definitely recommend your services to my friends also.

I once again, would like to extend my appreciation towards you and your team for giving me such a wonderful experience and wish you all the best in all your future endeavors.

Yours sincerely’

Suzanne Doris

Email Format

Mr. Louis C. Crandall

Departmental Store Manager

Nokia Mobile Phones Pvt. Ltd

2969 Tea Berry Lane

Eau Claire, WI 54701

23 September 2010


Dear, Mr. Louis

I am Ms. Maria J. Lee feeling pleased and honored to write this letter to you with respect to appreciating your customer executive named as Mr. Adam V. Johns. On last weekend 18th September, 2010 Saturday I visited to your Mobile shop for the purpose of software failure which my handset is facing from last 2 month.

When I entered the gallery Mr. Adam greets me in a pleasant manner and he had helped me throughout in solving my problem. He immediately called up your engineer and then the engineer worked on my mobile and the problem got solved. After solving my problem I made payment and left the gallery in a hurry. And I forgot my wallet over the desk of the counter.

While checking my handset Mr. Adam has written my mobile number somewhere thus he called me up and told me that I forgotten my wallet there itself. Hence I appreciate his kindness and loyalty. I am very thankful to him as well as your other staffs.

Thanking You

Yours Sincerely,

Ms. Maria J. Lee,

1346 Simpson Street,


IL 61571.

Add Comment

Click here to post a comment

/* ]]> */