Disadvantages of Affiliate Marketing

Disadvantages of Affiliate Marketing

  • There is the possibility that some merchants may incur high commission costs and costly set up and maintenance fees due to affiliate facilitators/brokers.
Disadvantages of Affiliate Marketing

Disadvantages of Affiliate Marketing

  • The affiliates may engage in false and misleading advertising in order to get sales commissions. Corrupt affiliates may make claims and promises regarding the product and services, which are completely wrong.
    • In cases like these, the merchant usually receives complaints and lose any potential consumer.
  • Corrupt and dishonest merchants may arbitrarily close down programs without informing the affiliates and without paying commissions.
  • Merchants may promise high commissions to attract new affiliates then drop commission rates after a week.
  • Link hijackers can hijack affiliate links and get paid for the commissions instead.
  • There are also false advertising, unlawful use of trade names, logos, or brands. No matter the disadvantages, affiliate marketing still remains as one of the best ways to make money online.
    • Marketers simply have to understand that by doing their homework and research beforehand and by implementing simple security measures, they can easily negate all these disadvantages in order to enjoy the advantages of the affiliate marketing program.

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