IT director resume

Marketing Director CV Sample

Logan
E-mail Id: loganXXXXXX@gmail.com
Contact No: 2025********

Career Summary

  • 18 years of experience in retail marketing field with deep knowledge in various aspects.
  • Excellent in verbal and oral communication.
  • Effective in strategy making and implementing them in the same industry.
  • Providing innovative ideas of promotion helping the company for branding their products.
  • In depth understanding of all facts of marketing and sales process. I have proven ability to build new business in different territories successfully.
  • Experience in developing business with the potential clients included the existing client base

Skill Sets

  • Expertise in retail marketing
  • Smart and hard working
  • Gaining a Sales Commitment
  • Leading a Global Sales Force
  • CRM
  • Management of Marketing Mix
  • Developing guidelines
  • Measuring success
  • Applying push/pull strategy

Key Responsibilities Handled

  • Accomplishing marketing objectives by training, assigning, scheduling, coaching, counseling, and employees, enforcing policies and procedures.
  • Achieving marketing and sales operational objectives by contributing marketing and sales information.
  • Preparing and completing action plans and customer-service standards.
  • Meeting marketing and sales financial objectives by forecasting requirements.
  • Preparing an annual budget, analyzing variances.
  • Planning, developing, implementing, and evaluating promotion programs.
  • Developing field sales action plans.
  • Identifying marketing opportunities by identifying consumer requirements.
  • Defining market, competitor’s share, and competitor’s strengths and weaknesses.
  • Improves product marketability and profitability by researching.
  • Improving product packaging and planning new product development.
  • Accomplishes marketing and organization mission by completing related results as needed.
  • Appointed to lead the entire marketing function through a turnaround throughout the globe.
  • Planning and implementation of annual marketing plans that results in increase in growing market
  • Implementation of media strategies that resulted in branding the company and its product.
  • Increased franchisee , developing of B2C, B2B.
  • Promoting to lead the brand positioning & marketing initiatives.
  • Building marketing team of professionals, following company’s relocation.
  • Designing and implementation of consumer research.
  • Handling team of 25 branch Managers and the 150 sales executives.
  • Directed advertising media.
  • Preparing the budget for creating a media stream for various needs.
  • Negotiating the contracts with various customers.
  • Analysis of current and future market trends so as to make strategies for company’s development and growth.
  • Attending product launch and media conferences.
  • Working with external vendors and partners to align product, pricing and marketing strategies.
  • Research and implement surveys to provide insights into the customer experience of specific applications and services, and drive the development of customer experience and service enhancements.
  • Managed and updated XXXXX project management and governance systems, including EPM and the Cloud Solutions Program of Work.

Employers

  • XXX as director marketing from 20** till date
  • XXX as General Manager Marketing from 19** to 20**
  • XXX as HOD marketing from 19** to 19**

Achievements

  • Increased revenue of the company with 25% from the last year in ABC
  • Achieved target of 125% in 3rd quarter
  • Awarded as Best Marketing Professional by KL Association of Marketing for year 20**
  • Launched SD product of DEF successfully with profit of 10 crs. in 1st quarter
  • Won best person in communication industry in 20**
  • Won gold medal during post-graduation for excellence in the field

Academic Qualification

  • SAP Marketing Module
  • MBA in Marketing with A%
  • B.Com with A%

Computer Skills

  • MS office
  • SAP Marketing Module
  • Internet researching
  • ERP solution software

Personal Information

  • Date of Birth: 22/03/1991
  • Languages known: English, Spanish, German
  • Address: XXXXXX.